Short term rental marketing manager

📌 ABOUT US:

We’re seeking a dynamic and innovative marketing manager to help elevate our portfolio of 100 short-term rental apartments. Our mission? Direct bookings that ensure guests have a personalized experience and dodge the fees from third-party platforms.

🚀 RESPONSIBILITIES:

– Strategy Development: Craft and execute a robust marketing strategy promoting direct apartment bookings.
– Campaign Management: Design, launch, and monitor campaigns on platforms like social media and Google Ads.
– Website Optimization: Enhance our website for a seamless user experience and to boost direct bookings.
– Market Analysis: Stay atop market trends, competitor actions, and customer behavior, adjusting strategies accordingly.
– Partnership Building: Link up with local travel agencies, tourism offices, and key stakeholders.
– SEO: Elevate our organic online visibility via search engine optimization.
– PR & Communication: Reinforce our brand and build loyalty and trust amongst our clientele.
-Performance Monitoring: Keep a keen eye on marketing campaign performances, generating regular ROI reports.
-Customer Engagement: Tackle customer reviews, ensuring our brand maintains a pristine image and constantly improves.

🎓 QUALIFICATIONS & SKILLS:

– Degree in marketing, communication, or a similar domain.
– Solid track record in digital marketing, with a soft spot for the hospitality/short-term rental sector.
– A knack for advertising tools/platforms (like Google Ads, Facebook Ads).
– Strong footing in SEO and web management.
– Stellar communication prowess, both in writing and conversation.
– A self-starter spirit with a tendency to seize the initiative.
– A pulse on the short-term rental world and its evolving trends.
– French comprehension is a MUST.