SEO Audit & Strategy for E-commerce Store
We need an SEO expert to conduct an in-depth SEO audit for our growing Shopify store. Our goal is to optimize our website, enhance our online presence, and boost organic traffic, leading to increased sales.
RESPONSIBILITIES:
– Perform a comprehensive SEO audit of our e-commerce website.
– Identify and analyze keywords relevant to our product range.
– Evaluate our site’s performance and visibility on major search engines.
– Identify on-page and off-page SEO optimization opportunities, including meta tags, headers, page load optimization, and other technical aspects.
– Assess backlink profile and suggest strategies for link building.
– Conduct competitor analysis to identify gaps in our SEO strategy and suggest ways to improve it.
– Provide a report with actionable insights and strategies to improve keyword rankings and increase organic traffic.
QUALIFICATIONS:
– Proven experience as an SEO Specialist, preferably in the e-commerce sector.
– Familiarity with SEO analysis tools (such as SEMrush, Google Analytics, Google Search Console, Ahrefs, etc.).
– A deep understanding of Google ranking factors and search engine algorithms.
– Excellent verbal and written communication skills.
– Ability to analyze data and provide evidence-based recommendations.